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Chief Reputation and Brand Officer

Evelyn Mcphearson

Global Brand Strategy
95%
Reputation Management
92%
Digital Media & Cultural Engagement
90%

Evelyn McPhearson is the creative force behind Neyius’s global reputation and brand strategy, bringing a fresh, modern approach to storytelling and corporate identity. As Chief Reputation and Brand Officer, she ensures that Neyius’s values are communicated with authenticity, consistency, and cultural relevance across every market where the firm operates.

With over a decade of experience at the intersection of public relations, digital media, and brand architecture, Evelyn has built campaigns that resonate with audiences while protecting organizational integrity. Known for her ability to translate complex corporate strategies into simple, engaging narratives, she guides Neyius’s presence across digital platforms, global press, and community engagement efforts.

 

Biography

Evelyn McPhearson is the creative force behind Neyius’s global reputation and brand strategy, bringing a fresh, modern approach to storytelling and corporate identity. As Chief Reputation and Brand Officer, she ensures that Neyius’s values are communicated with authenticity, consistency, and cultural relevance across every market where the firm operates.

With over a decade of experience at the intersection of public relations, digital media, and brand architecture, Evelyn has built campaigns that resonate with audiences while protecting organizational integrity. Known for her ability to translate complex corporate strategies into simple, engaging narratives, she guides Neyius’s presence across digital platforms, global press, and community engagement efforts.

A native of Brooklyn, NY, Evelyn holds a Master’s in Strategic Communications and a Bachelor’s in Media & Cultural Studies. Colleagues describe her as hip, approachable, and always a step ahead of industry trends—qualities that make her a trusted advisor within the firm.

Outside of work, Evelyn is an avid traveler, music enthusiast, and mentor to young professionals entering the world of communications. She embodies the modern spirit of Neyius: innovative, socially conscious, and always looking forward.

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    London | Hong Kong |Aukland | Cape Town | Manila | Colombo | Mumbai | Dhaka | Doha | Wellington

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